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Igor chapurin biography. Igor Chapurin - clothing designer

House and plot

One of the few names of Russian designers known throughout the world.

Igor Chapurin: biography




Igor Chapurin was born in March 1968 in the city of Velikiye Luki. His whole family was distinguished by originality and creative approach to life. Rodite worked in a large factory: they were engaged in the production of knitwear. When the time came to choose a profession, Igor decided to follow in his parents' footsteps and entered the Vitebsk Technological Institute. Having received a higher education as a fashion designer, he dreamed of getting into the competition for young talents in Paris, which was held under the name of the famous brand Nina Ricci.


He not only got to the competition, but also won a victory over talented novice fashion designers from all over the world.
After completing his internship in Paris, Igor receives an invitation to MaxMara, which he refuses and returns to his homeland.

Igor Chapurin: career


At home, he begins work on a collection of dresses for Russian beauties taking part in presentable beauty contests: Miss Russia, Miss World, Miss Universe, etc. Luxurious dresses win the hearts of participants and spectators, and most of the winning girls are dressed in dresses the master worked on.














The successful fashion designer organizes his debut show in his homeland only in 1995.








Two years later, he demonstrates the collection "Chapurin-97", and is a member of the Association of Russian Haute Couture candidates. In 1998, Igor's hard work was awarded the prestigious Golden Mannequin Prize.



The same year becomes the time when Chapurin adequately represents Russian fashion at the "European Ball" in the capital of the fashion industry - Paris.

Igor Chapurin: store openings


At the end of the 20th century, Chapurin opens his own boutique in Moscow. The designer's store is popular with fashionistas in the capital. A little later, he received the Ovation Award and another Golden Mannequin.



Igor Chapurin is one of the few Russian fashion designers who has achieved fame and recognition not only in his native country, but also in the West. He always strived to achieve his goals 100% and achieved this. At the same time, he does not like it when they try to find "something Russian" in his collections. According to the designer himself, he honors his roots, but this does not mean that he should reflect them in his clothes.
The original and distinctive Chapurin represents a worthy image of a Russian fashion designer with excellent taste and extraordinary creativity.

March 2, 2017 1:29 pm

In the life of the famous fashion designer Igor Chapurin, who dresses the first ladies of the country, Mexican passions are boiling.

All the yellow editions tell us about a love triangle that has suddenly arisen.

Yes, there is nothing secret that would not be revealed. A photo of Igor Chapurin's passionate kiss with a handsome brunette appeared on the Web. The picture shows how naked men are affectionate in the pool.

According to media reports, the chosen one of the 48-year-old Chapurin was the 39-year-old gallery owner Eduard Bagrationi, a well-known person in secular circles.

joint collection ..

The couple recently rested by the ocean. There, in a paradise, the lovers took a romantic photo as a keepsake.

The sharks of the feather contacted the designer's boyfriend and found out how the provocative photo got on the Internet. According to Edward, the intimate picture was stolen from him by a young man who has been following him for a long time. Allegedly, a certain Alan Karimov persistently and unsuccessfully sought the attention of the gallery owner. He even hacked into Bagrationi's mailbox and stole personal photos in which Eduard is captured in the arms of Chapurin.




Igor and Edward

"Alan stole pictures from my e-mail with my boyfriend, with whom we have lived together for many years. He stalked me, blackmailed, threatened," the gallery owner complained about the offender. a criminal case was initiated. On the territory of Russia he has no right to appear, otherwise he will be arrested. "

Edward

According to Edward, the young man could not survive the refusal and thus takes revenge. Karimov managed to annoy Bagrationi, because Chapurin tried to keep his personal life under lock and key. And now - through the efforts of Alan - everyone has learned about Igor's romance with Eduard.

"His goal was to attract my attention, he wrote that he loves me. Igor Chapurin is aware of this whole story and is very dissatisfied with it, just like me. He prefers to hide our relationship with him," the media quoted the confused Bagrationi as saying

According to information from open sources, Chapurin graduated from the Vitebsk Technological College with a degree in women's clothing designer.

Igor began his career as a designer in 1992, having won the competition for young fashion designers at the Nina Ricci company, where he represented Russia. Three years later, he presented his first author's collection of haute couture.

As the media now write word for word on all Internet resources, later Chapurin worked on the costumes of the Miss Russia-95 contest, developed the style for the helmsman of MuzOboz Ivan Demidov, the host of the TV show "You Lick Your Fingers" Tatiana Lazareva and People's Artist of Russia Alla Demidova. He was twice awarded the Golden Mannequin Prize (1999 and 2003).

It surprised me a little.

And Igor is really a very secretive person.

After all, most of the above can be attributed to Lev Novikov, thanks to whom Chapurin from a timid provincial boy became a hardened master of fashion.

It was Novikov who developed the image of Ivan Demidov, the host of the popular television program Muzoboz.

Lev Novikov works as a stylist at the first contest "Miss Russia 1993", 1994 and 1995, in subsequent years Novikov will collaborate with "Miss Russia" more than once.

Being on the crest of success, Leo finds the then unknown clothing designer from Vitebsk Igor Chapurin.
Under the patronage of Novikov, Chapurin gradually begins to join all the creative projects in which Novikov participates.


Yes, Novikov has many projects on television: work with Tatyana Mitkova (NTV, the Segodnya program), Yulia Menshova (TV-6, the I Myself program), Tatyana Lazareva (TV-6, Lick your fingers), etc. ,

Including an interesting project for him by Lina Arifulina on the RTR "Podium D'art", dedicated to high fashion, in which famous actresses participated - Alla Demidova, Nelly Pshennaya, Nadezhda Babkina, Christina Orbakaite and others.

Demidova is gorgeous

Will Shoigu be able to save all of Russia?))

and finally Igor

Just an interesting fact - in 1995 The book by Ksenia Marshanskaya "Pierrot's Dream" is published in the same year. This is a collection of interviews-portraits of nontraditional figures of theatrical art, including Lev Novikov.


Using Leo's connections, reputation and financial means, Chapurin creates his first collections of CHAPURIN clothes and presents them at the Metropol and at the first Moscow Haute Couture Week, famous actresses with whom Novikov collaborates participate in his shows. time remains in the shadows.

In 1998. Chapurin receives the Golden Mannequin, an award from the Russian Haute Couture Association, and opens his boutique next year. Standing firmly on his feet, Chapurin soon leaves Novikov when he is seriously ill, and never later remembers about him.

well, what happened next, we all know ..

Here we can compare how photogenic Igor looks during a kiss and where he looks better

DESIGNERS KATYA DOBRYAKOVA AND IGOR CHAPURIN

ON KATE: DRESS, A LA RUSSE ANASTASIA ROMANTSOVA; COAT, CHAPURIN; SHOES, STUART WEITZMAN; JEWELRY, CLOCK, ALL KATI PROPERTY.

ON THE PLAY: COAT, TROUSERS, ALL CHAPURIN; BOOTS, JIMMY CHOO, probably Igor's property.

During the kiss, it seems that except for the two of you in the whole world there is no one and nothing. No problems, no world crises, no trucks with fabrics stuck on the Turkish border, no burning deadlines for shows. Only happiness ...

KATYA DOBRYAKOVA

And good luck to Igor. And in work (something has been rumored for a long time about his bankruptcy), and in his personal life.

Igor Chapurin is the most famous Russian fashion designer. He calls himself, on the one hand, a workaholic, and on the other - a designer, but outside the craft, a creator in the broadest sense of the word.

On March 21, in the city of Velikiye Luki, Pskov region, a boy named Igor was born, whose fate in a certain sense was predetermined. Igor's grandfather is a prominent specialist who worked at a huge plant for the processing of flax, a wonderful material that grows on the Pskov land in Velikiye Luki. This plant was run by my grandfather until retirement. He died when Igor was in the fourth grade. But a seed of love for this material and all that can be produced from it was sown in the boy.

Parents

Mom and Dad were also involved in the craft of making clothes. They worked at a huge full-cycle knitwear factory. All stages were present here - from the creation of the fabric to the finished dress. People painted materials, created sketches, sewed clothes. The workers were obsessed with their business, Igor's mother was even the chairman of the board of directors of the enterprise and loved her job very much, which "infected" her son.

Education

Igor graduated from the Children's Art School in Velikiye Luki, then studied in Vitebsk, at the Technological College, after which he worked as a fashion designer in a high-class city studio for a year.

After serving in the army, he entered the Technological Institute of the city of Vitebsk. Moreover, with a rather strong motivation - only students were allowed to participate in the competition of the French house Nina Ricci, in which Chapurin wanted to win. Chapurin won the competition, and with it a ticket to the world of big fashion. Trained in Paris, returned to the capital of Russia, and started working.

As a result of his studies at the university, Igor received the specialty "designer of women's clothing". With her and with the knowledge of an artist-fashion designer, any design solution acquires a high quality of performance, in compliance with all the necessary technologies. And Igor is certainly glad that he can make it happen.

His first collection in 1995 was shown at the Moscow hotel "Metropol", it was called To Russia with love.

Chapurin dressed the first ladies of Russia - Lyudmila Putin and Svetlana Medvedeva. Igor was the style designer for the presenters Ivan Demidov and Tatyana Lazareva, for Alla Demidova - the people's artist of our country.

Personal life of Igor Chapurin

48-year-old Chapurin and Eduard Bagrationi, a 39-year-old gallery owner and a famous socialite, have a long-standing romantic relationship, in which, unfortunately, not without scandals that have received publicity. The couple's photo was made public, and not at all at the request of Igor and Eduard. The journalists received at their disposal a picture of kissing young people from a certain Alan Karimov, who is desperately and hopelessly in love with Edward. Alan just stole the photo, wanting to annoy the sweet couple.

Unique

In 1997, Princess Irene Golitsyna, the owner of the Galitzine fashion house in Italy, was looking for a specialist to develop the design of the first line, and none other than Igor Chapurin was hired to work for her. A personal invitation was sent by the artist herself.

This famous fashion house has dressed world divas such as Elizabeth Taylor and Audrey Hepburn, and even Jacqueline Kennedy. The owner of Galitzine created clothes for the Rothschilds themselves. Thanks to Irene, Chapurin got a powerful start in his career - he worked for her brand for one and a half seasons, and he is very grateful to her, according to him.

Favorite theater

In 1999 Igor worked on jewelry design together with American jewelers Vasily Konovalenko Art.

Igor has also prepared outfits for the finalists of world-class beauty contests, as well as created costumes for theatrical performances. It is recognized that this is a great honor for him, and the fact that he succeeds is the limit of his dreams and the highest honor for himself.

All the beauty of his outfits cannot be demonstrated in the photo. Igor Chapurin shares that when you work on a theatrical costume for each character, you don't need to ... make any special efforts. Just thinking and imagining what should be happening on stage, what emotions and feelings the costume should evoke - only then you will be successful. Theatrical costume is the natural continuation that the director intended. This is one of the tools for captivating the viewer.

In 2003 he created costumes and sets for the ballet Madame Lioneli. The production was a huge success at London's Albert Hall. Oleg Menshikov in "Woe from Wit" performed in a costume from Chapurin.

Awards

Igor Vyacheslavovich Chapurin is a laureate of the National Russian Prize "Ovation-1999".

In 1995, at the Metropol Hotel in Moscow, Igor, a member of the Russian Association of Haute Couture, first showed his author's collection called To Russia with love, after which he received an order for thirty costumes for the Miss Europe-96 contest.

The designer Igor Chapurin was also awarded the Harper's Bazaar magazine prize in the style nomination. In 1999 and 2003 he was honored with the Golden Mannequin Prize.

Innovation and successful projects

Together with Swarovski for the Olympic Games in Athens, Chapurin designed costumes for Irina Chashchina and Alina Kabaeva herself, our champions in rhythmic gymnastics.

In February 1995, as part of the Moscow show of the collection "Travel to Russia", a special way of embroidery was born. This happened due to the fact that it was necessary to literally "finish" the collection on the go - there was not enough time. Igor embroidered himself at night. It turned out that one embroidery combined gold, beads and corals. As a result, not a single professional embroiderer was able to repeat this style.

He owns the creation of his own brand "Chapurin Fashion House", in 1999 the first boutique of the Fashion House was opened on Myasnitskaya Street in Moscow.

Igor is an interior and jewelry designer, theater and film artist. His dream - to create costumes and sets for the Bolshoi Ballet - came true.

Chapurin is responsible for the implementation of a large project for the design of furniture and home furnishings called - CHAPURINCASA, the presentation took place on October 14, 2003.

In October 2005, Chapurin Fashion House for the first time in the history of Russian fashion became the first to showcase its collection at the Pret-a-Porter week in Paris.

Igor Chapurin was the first among the representatives of the Russian fashion industry, who in 2005 developed the CHAPURINRG clothing line designed for skiers. He is very fond of this sport. Of course, the collection was created with state-of-the-art materials and technology in mind.

He introduced "Russian straw" into high fashion. Igor admits that he, who grew up on Russian soil, with full understanding and with great pleasure introduces straw threads that personify the sun into his outfits.

Hobbies

Igor Chapurin is passionately fond of alpine skiing, admits that the Alps are especially close to him, where he tries to go every year at Christmas.

He is also an avid auto racing fan who enjoys running and scuba diving in exotic countries around the world.

As a 100% man of art, Chapurin is passionately fond of musical theater: ballet, opera, for which he creates costumes, images. And he himself admits that he likes to wear clothes of different brands. A classic line of our own production, shirts from Lanvin, jeans, knitwear.

In general, he loves to mix different concepts, creating an image that will surprise him. Loves to travel the world.

According to him, life consists of a million nuances that must be absorbed and felt. Any person is a whole planet. If you calmly accept everything - both good and bad - there will be much fewer mistakes.

Idols

Igor Chapurin admits that there are personalities before whom he admires, these are Yves Saint Laurent, Chanel, Lanvin. But following someone just "as a carbon copy" is not his case. According to him, you need to learn a lot from people, but go only your own way.

Designer Igor Chapurin personifies contemporary Russian fashion - he is one of the most popular and topical Russian fashion designers. He invented a unique way of embroidery ("professionals are not able to repeat this") and was the first to weave clothes from straw. He entered the institute to take part in the Parisian competition of young fashion designers by Nina Ricci. Won, trained in Paris. In 1997, he received an invitation from Princess Irina Golitsyna to work at her Fashion House in Italy. He created his own brand "Chapurin Fashion House" and opened his own boutiques. Works as a jewelry designer, interior designer, theater and film artist. Fulfilled "an old dream - to make costumes and sets for the Bolshoi Ballet." "Manic" he loves ballet, participates in a rally. Doesn't like to go out on the podium after the show. Member of the "Snob" project since December 2008.

Birthday

Where he was born

Velikie Luki

"I was born in Velikiye Luki, a small northern town in the Pskov region."

Who was born

“... father and mother worked at a huge knitwear factory, where all the cycles were present: they themselves created fabrics, dyed themselves, then made sketches, things. ... Mother was even the chairman of the board of directors of this factory, despite the fact that, in essence, she was not at all a careerist, but simply loved her job very much ... "

“My grandfather ... was one of the biggest specialists in flax processing. One of the last places of his work was the Pskov land, famous for its flax. A large flax mill was built in Velikiye Luki, which my grandfather directed until his retirement. This is partly why I was born in Velikiye Luki. When he died, I was only in the third or fourth grade, but the seed of love for the cause, which he sowed, undoubtedly, sprouted ... "

Where and what did you study

Children's art school in Velikiye Luki.

He graduated from the Vitebsk Technological College and studied there at the Technological Institute.

“After the army, I entered the Vitebsk Technological Institute. I was motivated to enter: I wanted to participate in the competition of the French house Nina Ricci in Moscow (only students were allowed to it). "

“As a result, my two official specialties: a designer of women's clothing and an artist-fashion designer help to give a design solution a high-quality technological performance”.

Served?

Served.

Where and how did you work

After graduating from the technical school, he worked for a year as a fashion designer in the Vitebsk studio of the highest category.

Participated in the development of jewelry design together with the American jewelry company Vasily Konovalenko Art (1999).

Designed costumes for many theatrical performances.

“The peculiarity of theatrical works is that, by and large, by creating costumes for each character, you do not create anything. Only when you think about a single space and about those emotions and feelings that will occur at this moment on the stage and what should happen in these conditions with the costume - only then you get success. Theatrical costume is not just a person's perception, but a continuation of an emotion, a continuation of the sensory series, which is set by the director. This is another theatrical language, another opportunity to draw the viewer in the right direction. "

In 1999, he opened the first boutique of the Chapurin House on Myasnitskaya Street in Moscow.

“It was not easy to start: at that time, in 1998, the fashion industry in our country was in its infancy ... We started building a company in the year when the crisis broke out. But to some extent, he helped us. We opened a boutique on Myasnitskaya, the number of our clients gradually increased, new projects appeared ... Over time, we became a full-fledged design house that produces prêt-a-porter clothes, haute couture, furniture (CHAPURINCASA), is engaged in industrial design, etc. I set myself the task of overcoming the chronic dislike of Russians for Russian design (this was a serious problem in the 90s). Today I can state that this stage is over. Consumers in Russia have become interested in domestic brands, buying products from Russian designers. "

What did you do

Designed costumes for Oleg Menshikov's production of Woe from Wit and for Leonid Myasin's ballet Omens at the Bolshoi Theater.

“I dreamed about it, being afraid to dream about it. And the fact that it turns out is a great honor for me. "

In 2003 he created costumes and sets for the ballet Madame Lioneli. The premiere of the performance took place on the stage of the theater of the St. Petersburg State Rimsky-Korsakov Conservatory, and then in the London concert hall Albert Hall.

“I am not only interested in new developments, but also track the reaction of our customers to them. Whitney Houston ... Cher ... Pink ... I watch these people and understand that I have to keep up with them. I shouldn't be a monopolist of my passions. Therefore, every six months at the famous Première Vision exhibition in Paris, where the most famous companies, the most famous fabrics are exhibited, I feel like a child. Every season I rediscover the world. "

Achievements

Together with Swarovski, specially for the Olympic Games in Athens, he created costumes for Russian rhythmic gymnastics champions Alina Kabaeva and Irina Chashchina.

In October 2005, CHAPURIN Fashion House became the first Russian fashion brand to show its collection as part of the official schedule of the Paris pret-a-porter Week. The collection was dedicated to ballet and presented the story of one day of a ballerina: from the morning class to her appearance on the stage. The show took place within the walls of the Gaveau Hall - the most famous ballet rehearsal hall in Paris.

Public acceptance

Winner of the Nina Ricci Young Designers' Competition in Paris (1992).

“... I won the competition, and it opened many doors for me in Moscow and abroad. A dress with a black skirt and a white top with large black buttons was created for the competition. "

National Russian Prize "Ovation-1999".

Member of the Russian High Fashion Association. Chapurin collections were awarded the Golden Mannequin Association Award (1998, 2003).

"Style-98" award from "Harpers Bazaar" magazine.

Important life events

In 1995, at the Metropol Hotel in Moscow, he first showed his author's collection called To Russia with love. This show culminated in the ordering of thirty costumes for the Miss Europe 96 show.

At the personal invitation of Princess Irene Golitsyna, in 1996-1998 he developed the design of the first line of the Italian Fashion House Golitzine.

“My creative career began with Princess Golitsyna, an artist who dressed Jacqueline Kennedy, Audrey Hepburn, Liz Taylor, was friends with Greta Garbo and Onassis, and created clothes for the entire Rothschild family. This amazing woman spent her time, her strength on me and gave me the opportunity to work for her brand for a season and a half - my creative life began so beautifully, strongly and powerfully ”.

First created and invented

He invented his own way of embroidery.

“In February 1995, my collection" Travel to Russia "was shown for the first time in Moscow. At that time I was better known in the West than in Russia. There was very little time to prepare the show, there was no time to hire embroiderers. Therefore, during the day I carried out fittings, and at night I embroidered, coming up with new moves. As a result, he combined gold, beads and corals in one embroidery. When professional embroiderers looked at the finished collection, it turned out that none of them simply could repeat it. Because the embroidery was done contrary to all the canons ... "

For the first time in the Russian fashion industry, he developed the CHAPURINRG ski clothing line (2005). When developing this collection, all the most fashionable trends and high technological requirements for all elements of ski clothing were taken into account.

“As a big fan of alpine skiing, I launched the CHAPURINRG collection, which is renewed once a year. Our signature style is oversized sleeves, sophisticated cuts and dazzling fur. Plus practical zippers, improved membranes that change the level of waterproofing and "breathable" characteristics depending on the ambient temperature. Sport and haute couture merged in the new women's skiwear line. You can feel equally comfortable in these suits both on the slope and on the city streets. "

Successful projects

Implemented a large project in the field of furniture design and home environment - CHAPURINCASA. The Russian presentation of the CHAPURINCASA furniture, light and parquet line took place on October 14, 2003.

Known for

Introduced "Russian straw" into high fashion.

“Of course, as a truly Russian person, born and brought up here, in Russian painting, music, in all Russian, I feel all this normally. But if they write that the straw on my products is the Russian motive, then this is very funny. The straws I have are the sun. Straw captivated me with its capabilities, it is texture, and such a category as texture is extremely important for me. "

I'm interested

skiing

“I became interested in alpine skiing a few years ago, after which the idea of ​​creating the CHAPURING collection arose. The Alps are especially close to me ... "

“... every year during the Christmas holidays I go to the mountains. And I also try to meet New Year's Eve in a chalet at a ski resort in the company of people close to me ... "

auto racing

“… I drove a car very often and with great pleasure. I even had the experience of participating with friends in the French race "Master-Rally 2002", similar to the "Paris-Dakkar" race. In 10 days we drove a Mercedes-Benz G-class from Monte Carlo to Petra along the route: France - Italy - Greece - Turkey - Syria - Jordan. It was a journey of incredible beauty, I got an amazing experience. "

I love

Sports: running and snorkeling

"I love running and scuba diving, which I indulge in occasionally when I am in exotic countries."

theater, ballet, opera

"From hobbies - theater, primarily musical theater: ballet, opera ..."

clothes of different brands

“I like to wear different brands of clothes. In Moscow, I live in such a crazy rhythm that, unfortunately, I have no opportunity to take care of my wardrobe ... If we talk about classic suits, then I wear, of course, our men's haute couture line. In everyday life - jeans, knitwear, shirts. As for shirts, I am friends with a wonderful descendant of the famous house of Lanvin, Jean-Yves Lanvin, and all my shirts are either of this brand, or, of course, Chapurin. In general, I prefer to mix different design concepts, because this is the only way to create something new, something that will surprise you. "

travel

Well, I don’t like

“For me, probably the most unloved state is going to the podium. Maybe someone doesn't like it that I take half a step and leave. But I show the design, not myself. "

Dream

Create a design for a new object.

“I would gladly participate in the creation of a new object, because it is certainly interesting. The fact that our company is now actively working in the field of industrial design gives us at least the right to dream about it. And if I once thought about furniture and this dream came true in such a successful context, it’s wonderful, it’s important to be able to dream. ”

And generally speaking

“There are many positive and negative qualities in a person. Sometimes maximalism plays a positive role, sometimes a negative one. Sometimes snobbery plays a positive role, sometimes a negative one. All this must be felt subtly, not be static. It also seems to me that you should always be able to look closely at the world around you, maybe not listen, because this is also maximalism, but at least look closely at the people around you. Try to see and absorb. If all these nuances are taken into account, then there will be fewer mistakes in people's lives. "

“On the one hand, I am a workaholic, and on the other, I have taken the concept of 'design' beyond the bounds of clothing. I am a designer".

“Glory is when you are known by people whom you have never seen in your life. But personal popularity interests me last. I least of all thought about the fame of a fashion designer when I started my career. There are grandiose figures in the history of fashion that I admire: Coco Chanel, Yves Saint Laurent, Jeanne Lanvin ... But “role models” are not about me. I learn a lot from people, but I try to create something of my own, not following someone else's path, but trying to find my own. "

Igor Chapurin is one of those men, sitting next to whom you want to straighten your back. The first Russian designer to show his collection at the prêt-à-porter week in Paris, creating clothes for the first ladies of the Russian Federation, Hollywood stars and ballet dancers. The site editor asked the fashion designer about the daily routine, modern men and the CHAPURIN Man clothing line.

Your family was involved in the production of clothing(Igor's mother worked as the chairman of the board of directors of a garment factory - ed.) That is, you did not choose your profession by chance. If not a fashion designer, who else could you work with?

I have a curious trait: I accept life as it is. Once I started going to a sports school, which I exchanged for an art school. I like cinema, but I never dreamed of becoming an actor. One way or another, my possible profession would lie in the area of ​​art.

What steps do you take to look good?

I am 45 years old, and I am not a task to personify my fashion brand, I am not part of its image in the active understanding of this. I just live, communicate, spend a lot of time at work. Igor Chapurin's wardrobe is minimalistic: 10 black V-neck jumpers, 10 pairs of black boots, etc.

By and large, my job is my life. Of course, a man should be well-groomed and look neat. I comply with these standards. When traveling, I try to try various massages and spa treatments. But I'm not a fan of all this. Life revolves around my profession, not around my appearance. People who work very hard are frozen in time. The cells of the body and brain function all the time, do not allow aging.

Previously, the right to choose remained with the man. Now you can often hear the opinion that the modern man prefers to be chosen. Do you agree with this?

Women spoiled their karma a little with feminism, as they gave men the opportunity not to bother. If the family previously had respect for the woman, for the mother, then the son will project this on his life, on the women next to him. And if it is not, then the man becomes ... just a man. Women began to achieve a lot, like men: they drive a car, earn a lot, fly into space. No matter how much we now try to rigidly divide the world by gender, now something else is relevant. We have all become just human beings. Apart from the feminine ability to give birth, all other differences between us are very blurred.

Who is he - a man in a suit "from Chapurin"?For which target audience are you creating the CHAPURIN Man line?

This line arose practically by accident. Our brand sews a lot of wedding dresses. Our brides needed their partners to look good and harmonious as well. The men's line is made to order only. The clothes are of the highest quality, since we have invited specialists specifically for men's tailoring. At the same time, prices are not exorbitant, which also distinguishes us from our competitors. I myself wear almost only our men's line.

Feminism somewhat destroyed the beautiful, noble features of a man when he was obliged to do something. Now, alas, he no longer owes anything.

At home, in Moscow, how is your day going?

I get up early and arrive at the office. I like to be there while my team is not there yet. When everything is assembled, work begins: clients come, there are fittings, interviews. During the day, I either paint something from a new collection or choose fabrics. I am not tired of being constantly busy. I usually get home very late. There are certain obligations to friends and clients: to appear at a particular social event. Sometimes, after all the chores, I can read at home, watch a movie.

Which of the last seen did you remember?

Before leaving for Kiev, I watched Stanley Kubrick's Lolita. Once again I was convinced that my first crush on this film was not in vain.