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What is a joint venture in sales. What is Shopping Together

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Often in online stores, you can see that one product has two prices: one wholesale, and the other regular, retail. A potential buyer notices that the first price is much more attractive than the second. However, in order to purchase a product at a wholesale price, it is necessary to purchase, for example, at least ten units. It's good if these are some socks that will come in handy soon. And if it's a frying pan? What then do you do with the remaining nine pans? That's right, you need to find those willing to buy them. This is how joint purchases came about.
Joint purchasing is a type of purchase organization in which several buyers are united in a group to purchase desired items directly from a manufacturer or supplier at wholesale prices.

Key terms

The organizer of the purchase is any organization engaged in joint purchases or a private person who acts as an intermediary between the seller and other buyers. The organizer is looking for suppliers, fixing orders, collecting payments, receiving goods and delivering them to participants in joint purchases - buyers.

Organizer percentage is a collection of funds to pay for the services of a purchasing organizer. Most often, a percentage of the purchase price of a product is set, for example, 10-20%.

A purchase stop is a predetermined time, after which new orders, edits, and rejections are no longer accepted. Sometimes the purchase stop may not have a specific date, but be set after the minimum amount for a bulk order has been reached.

An annex is an unsuitable product for any reason, which is ultimately sold at a purchase price or a cost that includes the purchase price and a percentage of the organizational fee.
Most often, joint purchases are organized through social networks, on forums or on specialized sites that deal with purchases of this kind.

A bit of history

The first known joint shopping took place in the 1860s. It all started with the so-called "shopping clubs". The tea shop sent out offers to its customers to organize these very "shopping clubs" in order to make collective purchases of tea and coffee at a lower price. The organizers of the clubs received an additional package of tea as a bonus for their efforts. This type of marketing was quickly adopted by other organizations as well. Soon the buyers themselves began to create their own "shopping clubs". Usually the members of the procurement were neighbors in the district.

And after the widespread use of the Internet, joint purchases have regained their former glory. Large sites with collective purchases have appeared. They independently negotiated with suppliers, built their own catalog. In Russia, joint purchases appeared already in the early 2000s. This movement was pioneered by young mothers who had to buy a lot of baby items on a tight budget. The most active mothers soon began to take up the organization of the joint venture on a permanent basis, charging a small percentage for this from the procurement participants.


The advantages of the joint venture

Wholesale price for retail purchases. Due to the decrease in the number of intermediary links, as well as the absence of an item of expenses for renting a retail space, warehouse, salaries of sellers and other personnel, the price of the purchased product gets lower than for the same product in a retail store.
For example, women's tights. They can be purchased at KupiVsem at an unusually low price.


... Wide range of. JVs are not limited to specific manufacturers and geographic location: region, region, country. The main thing is to correctly organize the delivery.
For example, you can purchase from us as an elite Italian underwear,
So are the usual bras of lesser-known manufacturers.

In general, joint purchases are always convenient and profitable! It is worth trying it once and you will see how easy and enjoyable it is to shop.

Symbiosis is one of the most important forms of relationships between organisms in living nature. In society, this phenomenon is usually called cooperation. The methods of cooperation can be very different and serve the implementation of a variety of tasks. One of the varieties of economic cooperation of citizens is the so-called "pooling" - that is, share monetary participation for the implementation of a project. For example, organizing parties. In our article we will discuss "joint purchases" - a special form of clubbing. Joint purchases are an organization of citizens with a common interest in purchasing goods from the same limited range. Cooperation of this kind allows you to reduce the individual purchase costs for each member of the group. The idea of ​​joint purchases did not arise today. The first, recorded by history, precedents of this phenomenon date back to the middle of the century before last, although it is reasonable to assume that minimizing costs by combining efforts is as old as the human economy. But here we will only talk about the contemporary forms of such symbiosis.

Co-op purchase algorithms

The challenge for the co-op group members is to pay a lower wholesale price instead of the retail price of the product. To do this, the individual requests of group members for any product are added together and form one request for the purchase of a wholesale batch of the same product. It is clear that either one of the group members or an intermediary, on whose behalf the trade transaction is made, should act as a buyer. Today, informal amateur associations of citizens with self-nominated leaders are giving way to formal structures operating on the basis of Internet resources. In its most general form, the event algorithm looks like this:

  • Purchasing organizers publish a price list for a specific group of goods.
  • For some time, applications (and, possibly, funds) for the purchase of goods from all comers have been accepted.
  • As soon as the number of applications for the goods becomes equal to the size of the wholesale lot, the acceptance of applications stops.
  • The organizers carry out a wholesale purchase (either with the money collected from the participants, or with their own).
  • The goods are delivered to the site and distributed among the group members.
  • Advantages and disadvantages of the method

    The benefits of cooperation are obvious: savings are obtained both on price and on delivery. The wholesale price is paid instead of the retail price and the shipping cost is divided by the number of participants. The organizer receives his interest for the completion of the transaction. The organizer himself can be both a legal entity and an individual. But this method also has disadvantages:

  • Group members must be geographically located in one place.
  • The guarantees to the buyer are minimal, as a result of the informal relationship between him and the organizer.
  • The quality of goods in a bulk consignment, in principle, is not checked until the moment of receipt.
  • It is necessary to wait for the formation of a batch of applications and delivery of this batch.
  • There are legal restrictions on doing this type of business without paying taxes.
  • However, when contacting a serious intermediary, the risks are minimal, and the waiting time is short, thanks to the well-functioning business processes of the organizing company. So, to purchase shoes, Ukrainians from Kiev, Odessa, Kharkov, Dnipro and other parts of the country can go to the site https://tugeza.com.ua/obuv, which contains on its pages one of the best offers in the country in this area. Tugeza Service is a specialized service for collective bulk purchases.

    BY HEADING

    Select a product. Everything else will be done for you

    What is "Joint purchases" on the site site?

    This is an easy way to buy any product at an attractive wholesale price and no minimum order amount.

    For example, you need a new pair of winter boots. It is available on the website from a wholesale supplier at a reasonable wholesale price, but you cannot order it due to the minimum order amount (minimum batch). And the retail margin in other stores reaches 100-200% of the cost of goods in the wholesale!

    Our joint shopping site was created in order to buy at wholesale prices without collecting a minimum batch.

    You only need to choose your new boots (or any other goods for your family and home) from the organizers of the site, who will place an order, pick up and deliver your goods (or send them by a transport company, by Russian post).

    All you have to do is wear new high-quality boots at a cheap wholesale price!

    What is an organizer?

    Intermediary between you and the manufacturer (or wholesaler). He will take several orders, make a collective purchase, pick up and deliver the goods. In fact, this person turns your buying process into a simple pick-and-receive scheme.

    The organizer will take care of ordering and logistics. It is labor and time spent for which the mediator sets the organization fee. As a rule, it is a few percent of the order amount, but not more than 20%. Delivery is paid additionally.

    Only proven and experienced organizers become organizers on our site for joint purchases site.

    THE ADVANTAGES OF OUR JOINT PURCHASE SITE:

    IT'S PROFITABLE

    Low prices

    for a large number of goods

    with a minimum extra charge of the organizer

    IT IS RELIABLE

    Reliable verification of organizers' questionnaires,

    transparent scheme of work

    our website and

    co-purchasing systems

    CUSTOMER PROTECTION SYSTEM

    THE SITE IS A GUARANTEE OF THE SECURITY OF ALL PURCHASES, GUARANTEES A MONEY BACK IN THE EVENT OF NOT RECEIVING THE PRODUCT FROM THE ORGANIZER.

    HOW TO PLACE AN ORDER READ

    What is Joint Purchase. Recently, more and more often in the vastness of the network, you can find the abbreviation JV. JV - stands for joint purchases. In principle, both words of this phrase are well known, but not everyone initially understands the meaning of the expression. The main purpose of joint purchases is to acquire goods at the lowest price, that is, a joint venture is the purchase of the same (related in purpose and characteristics) goods, which is made by a group of people. Joint purchases not only allow us to purchase certain goods much cheaper, but also allow us to buy what is not in the stores of our city. At the same time, the joint venture is still a risk. Since before receiving the goods, you cannot measure, see, touch the purchased item. But, if you correctly understand the risks that arise at the purchase stage, problems will not arise. Since on the forum of the joint venture, a product that does not suit you can be attached, i.e. sell to other members. Each purchase has an organizer. The organizer is a group member who, with the approval of the administration, independently conducts the work of a particular purchase, in fact, being the main one in it. Joint purchase (JV) is a term well-established on the forums, meaning a public invitation from the Organizer of the group members to the wholesale purchase of certain goods. In other words, an organized purchase of goods at wholesale prices. ORG-Organizer - a person who takes over the organization of the joint venture Organizers are people for a small additional percentage above the wholesale prices carry out all the organizational work for making purchases: - lay out the assortment of goods, - accept and process applications, - collect money from the participants - interact with the supplier goods - the goods are distributed to the procurement participants. As a rule, the mark-up on the wholesale price from the organizer's side is 10 - 20%. This markup is called organizational%. Organizational% (10-20) - a certain margin in favor of the Organizer, who carries out the costs of opening a purchase, collection, redemption, distribution of goods, for a commission when transferring money to a supplier, for mobile communications for an agreement with a supplier. T.R. - transportation costs for the delivery of goods from the supplier to the JV Organizer. It is charged in addition to the organizational fee and is divided equally among all participants in the purchase. JV Participant - a person who ordered and paid the Organizer. Brawlers - an album with comments under the photo, in which the Participants upload photos and talk about the goods purchased through the joint venture. They are necessary in order for other Participants to get a complete picture of the goods offered in the procurement. STOP is a point in time (specific date and time) after which you cannot cancel your order and are obliged to pay for the goods within the specified time frame. After the announcement of STOP, new orders are not accepted, but sometimes there may be exceptions - additional orders. Extension - goods purchased in the joint venture, which for some reason did not fit the Participant, and which he wants to sell or exchange. Also, a Priest can be formed at the Organizer, if one of the Participants refused to buy the goods, or the Organizer bought things with his own money to close the row. ChS - Black List, which includes the Participants who have severely violated the rules of the joint venture. This list is necessary in order to warn the rest of the Organizers and Participants. A participant who gets into an emergency will most likely be denied participation in all purchases of the group. Row / Closed Row - a certain amount of one product of different sizes or colors. In some purchases, a Series is the minimum purchase item.

    Today there is no shortage of goods. In order to acquire what you want, it is enough to have the required amount of money. However, people do not like to spend a lot, so they are looking for various ways to make purchases cheaper. Recently, joint purchases have become very popular, which allow you to save a lot. You can find out more about joint purchases on the SPstovar forum.

    Joint purchases are people uniting with the aim of purchasing goods at a wholesale price and saving on delivery. When buying a large batch of goods, manufacturers usually offer significant discounts. So joint purchases are a well-established business and can quite compete with regular stores. You can buy anything with the help of joint purchases, even the heels of the reviews about this product are positive. But still, more often than not, people buy clothes and shoes. On the SPtovarov forum, you can see reviews of marimei blouses, as well as other products.

    Organizers of joint purchases take responsibility for interacting with the supplier, organizing people, and collecting money. For such work, they take 15% of the price of the goods. Usually the organizers ask you to transfer money to an electronic card. It's easier and faster to collect cash.

    Benefits of joint purchases:

    1. Saving time. Customers do not need to go shopping, they just need to go to the website and order the product.
    2. Saving money. Buyers can buy the product at a wholesale price, save on shipping.

    However, joint purchases have some disadvantages. For example, it is impossible to hold a product in your hands before purchasing. Some manufacturers only offer images of clothes or shoes on a model. On a person with a non-standard figure, the same thing may not fit so well.

    Participation in joint purchases requires prepayment, so it is better to interact with a verified organizer. You should not transfer money to a stranger, because he may turn out to be a fraud.

    Savings on joint purchases can be up to 50%. This is especially noticeable if expensive goods are purchased. With the help of joint purchases, you can inexpensively purchase goods from well-known brands, which in stores may not be affordable for many. At the same time, you do not have to independently deal with ordering and receiving goods. It will be enough just to write to the organizer.


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